L.A. Businessman Criticized for Offering 'Any Amount' to Hire Private Firefighters for Palisades Mansion

L.A. Businessman Criticized for Offering ‘Any Amount’ to Hire Private Firefighters for Palisades Mansion

Someone in California is getting in trouble for offering to pay private firefighters “any amount” to protect his home from the fire that is destroying the Pacific Palisades.

It was Tuesday, January 7, and Keith Wasserman, co-founder of Gelt Venture Partners, asked for help in a message on his X account. The note has since been deleted.

“Does anyone know of private firefighters who could come to our Pacific Palisades home and protect it?” We need to move quickly here. Every neighbor’s house is on fire. Will pay any amount. “Thank you,” he wrote.

The New York Post says that the businessman deleted his account after getting negative responses to his question. But not before writing in one last post, “Mama, I’m going viral!”

One X user shared it and said, “Incredible nerve.” “He’s trying to hire private firefighters to risk their lives to save a house that he has definitely insured.” Really not hearing tone.”

Online critics slammed Wasserman for sending any possible firefighter help to the area that was already completely destroyed.

At a press meeting on January 8, Los Angeles officials said that fire hydrants in the Pacific Palisades were running out of water because of the wildfires in the area.

“Our system in the Palisades was under a lot of stress.” “We put a lot of stress on the system,” said Janisse Quiñones, CEO and top engineer of the Los Angeles Department of Water and Power.

A report from The Wall Street Journal quoting JPMorgan analyst Jimmy Bhullar says the Los Angeles wildfires are likely to be the most expensive in U.S. history.

Bhullar said that the fires have caused close to $50 billion in damage to property and businesses.

Bhullar thinks that insured losses could be more than $20 billion, and “even more if the fires are not controlled.”

Scott Parker-Anderson

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